Bayer and Luke Bryan will continue their partnership to celebrate America’s farmers and help fight hunger by encouraging use of the hashtag #HerestotheFarmer on social media.
For every share, Bayer will provide one meal to a person in need through Feeding America with the goal of helping to provide one million meals.
Luke Bryan launched his annual Farm Tour in 2009 to celebrate the contributions of America’s farmers. In 2015, Bayer partnered with Bryan and launched its campaign to help fight hunger throughout the country.
Listen to the media call: